Monday, April 07, 2008

Absolut's ludicrous apology

It seems the pressure worked... to a point. Massive outcry about the "Reconquista" ad for Absolut Vodka has convinced Absolut to back down and apologize for their ad. The problem is that their apology is no such thing. It is one of those "We are sorry if you are offended" type of apologies where they explain why we shouldn't be mad about anything:

"In no way was it meant to offend or disparage, nor does it advocate an altering of borders, nor does it lend support to any anti-American sentiment, nor does it reflect immigration issues,"
Actually, the ad precisely advocates an altering of borders, it does lend support to anti-American sentiment, and it does reflect immigration issues. Way to take responsibility for your error Absolut.

Good Day to You, Sir

1 comment:

Babbie said...

Who are they kidding? Absolut thinks it's dealing with morons?